STPS522 TECHNOLOGY AND CORPORATE STRATEGY
Course Code: | 8310522 |
METU Credit (Theoretical-Laboratory hours/week): | 3 (3.00 - 0.00) |
ECTS Credit: | 8.0 |
Department: | Science and Technology Policy Studies |
Language of Instruction: | English |
Level of Study: | Graduate |
Course Coordinator: | Res.Assist. HADİ TOLGA GÖKSİDAN |
Offered Semester: | Fall and Spring Semesters. |
Course Objectives
Course Content
Structural analysis of industries. Generic and specific competitive strategies. Case studies on Turkish industries and firms. Choice of technology, organization and the corporate strategy. Network and strategic alliances. Design and management of research projects. Seminars by leading firms on their innovation and R&D strategies.