EM508 STRATEGIC PLANNING

Course Code:8660508
METU Credit (Theoretical-Laboratory hours/week):3 (3.00 - 0.00)
ECTS Credit:8.0
Department:Engineering Management
Language of Instruction:English
Level of Study:Graduate
Course Coordinator:Prof.Dr. GÜLSER KÖKSAL
Offered Semester:Fall or Spring Semesters.

Course Objectives

To equip students with concepts that would enable them to develop competitive strategies for business organisations. Familiarise students with methods and techniques of strategic management; mainly strategic analysis, strategic choice and decision making, strategy implementation.


Course Content

Methods and techniques of strategic management and planning, that is, formulation, implementation and evaluation of actions that enable an organization to achieve its mission and objectives. Strategic Analysis, Strategic Choice and Decision Making, Strategy Implementation Process, Structure and Planning Style, Strategy Review, Evaluation and Control. Prerequisite: EM 501


Course Learning Outcomes


Program Outcomes Matrix

Level of Contribution
#Program Outcomes0123
1Have improved awareness of financial aspects, risks and trade-offs associated with the decisions.
2Can effectively solve complex problems in areas related with their background, integrating their non-Industrial Engineering undergraduate educational knowledge with the Engineering Management skills.
3Can integrate their engineering skills with practical business knowledge.
4Appreciate the academic ethics.

0: No Contribution 1: Little Contribution 2: Partial Contribution 3: Full Contribution