BUS411 E-TECHNOLOGIES AND MANAGERIAL APPLICATIONS
| Course Code: | 3530411 |
| METU Credit (Theoretical-Laboratory hours/week): | 3 (3.00 - 0.00) |
| ECTS Credit: | 6.0 |
| Department: | Business Administration |
| Language of Instruction: | English |
| Level of Study: | Undergraduate |
| Course Coordinator: | Assoc.Prof.Dr. YASEMİN M. UZGÖREN |
| Offered Semester: | Fall Semesters. |
Course Objectives
Course Content
The course starts with the key issues of e-Technolo-gies, e-Business, e-Government, and e-Commerce. Then the infrastructure, business environment, business strategy, CRM, SCM topics are discussed. Hands-on exercises and a term project will enable the students learn the basics by doing.