BA5518 DECISION ANALYSIS: BEHAVIORAL AND PSYCHOLOGICAL PERSPECTIVE
Course Code: | 3125518 |
METU Credit (Theoretical-Laboratory hours/week): | 3 (3.00 - 0.00) |
ECTS Credit: | 8.0 |
Department: | Business Administration |
Language of Instruction: | English |
Level of Study: | Masters |
Course Coordinator: | Assoc.Prof.Dr. MUSTAFA SİNAN GÖNÜL |
Offered Semester: | Fall or Spring Semesters. |
Course Objectives
Course Content
Decision analysis is an interdisciplinary field that aims to provide a structured and systematic approach to guide the decision making activities in complex problems.At the same time, it attempts to understand the preliminary mechanism underlying human judgment as well as the cognitive and psycholocigal factors that affect the mental processes behind managerial decision making.The primary objective of this course is to provide an understanding on this perspective. Topicts to be covered include rationality & managerial decision making,analysis of judgment,heuristics and biases, prospect theory, preference & choice, optimism,the perception of risk and group decision making.