BA4125 TURKISH BUSINESS ENVIRONMENT

Course Code:3124125
METU Credit (Theoretical-Laboratory hours/week):3 (3.00 - 0.00)
ECTS Credit:6.0
Department:Business Administration
Language of Instruction:English
Level of Study:Undergraduate
Course Coordinator:Assoc.Prof.Dr. ÇAĞRI TOPAL
Offered Semester:Fall Semesters.

Course Objectives

This course will analyze the main parameters of the environment within which businesses take place in Turkey. The main purposes of the course are (1) to understand the historical background and the current situation of Turkish economy and related to that how economic environment/policies affect business environment and force firms to create sustainable competitive advantage, (2) to review the features and recent problems of the main industries of Turkey: manufacturing, agriculture, and services, and (3) to learn about  different sectors in terms of their historical development and the importance of the sector in the Turkish business environment, number of firms, market shares, concentration ratios, characteristics of products, characteristics of consumers, entry/exit barriers, resources, capabilities of firms, Porter’s six forces analysis, SWOT analysis, government policies (e.g., antitrust laws, tariffs, price regulations), and international competition.


Course Content

This course analyzes the main parameters of the environment within which business takes place in Turkey. To this end, it aims at understanding the historical background as well as the current context Turkish firms have been operating in as well as assessing the environment-related factors that cause firms to create, sustain, or lose competitive advantage.


Course Learning Outcomes

By the end of the course, the students will be able to

  • Understand the general business environment by looking at economic, social, and cultural environment of Turkey through reading and discussing several reports, web sites, and books.
  • Understand Turkish public and private sectors: mainly agricultural, service, and manufacturing.
  • Analyze a specific sector in terms of competition, structure, and various characteristics.
  • Apply the knowledge about the structures of the different Turkish Industries to the managerial problems they may face in their own sector that they will be working at.

Program Outcomes Matrix

Level of Contribution
#Program Outcomes0123
1They attain advanced level of knowledge in the functional areas of business administration such as strategic management, marketing, accounting, finance, organization management, human resources, and operations management.
2They are capable of identifying and analyzing legal, environmental and social factors, which influence the basic functional areas of the business administration.
3They understand and implement rational, systematic and scientific approaches effectively in problem solving and decision-making processes.
4They are capable of applying, analyzing, synthesizing and evaluating the knowledge they have in diverse fields efficiently
5They are capable of transferring information by using efficient verbal and written communication techniques.
6They are capable of performing professional communication effectively also in English.
7They know the methods of performing efficient teamwork.
8They are capable of following the contemporary techniques, scientific and technological developments in their fields and are able to conduct research and studies in order to develop their business administration related knowledge, skills, and competences.
9They are knowledgeable in the areas of professional ethics and responsibility.
10They are capable of utilizing their knowledge and skills efficiently in global and multicultural contexts.
11They are knowledgeable in the issues of environment, social responsibility, social justice, quality and cultural values
12They have a creative, innovative and critical perspective.

0: No Contribution 1: Little Contribution 2: Partial Contribution 3: Full Contribution