BA3103 BUSINESS COMMUNICATION II
| Course Code: | 3123103 |
| METU Credit (Theoretical-Laboratory hours/week): | 3 (3.00 - 0.00) |
| ECTS Credit: | 6.0 |
| Department: | Business Administration |
| Language of Instruction: | English |
| Level of Study: | Undergraduate |
| Course Coordinator: | Prof.Dr. UĞUR SOYTAŞ |
| Offered Semester: | Fall Semesters. |
Course Objectives
This course will help you develop communication skills that will assist you throughout your studies and as you build a career. In this course you will develop an understanding of today’s dynamic business environment and the importance developing the ability to communicate ideas in a variety of mediums. Of special focus are the completion of memos, reports, online and oral presentations.
Course Content
This course aims to provide better understanding of purposes and processes of communication in business. Cases and projects improving students` skills in a collaborative communication are provided. With the help of exercises, including videotaping, students have opportunities to improve and evaluate their oral communication skills.
Course Learning Outcomes
By taking this course, students will be able to:
- Identify steps you can take to improve your team and intercultural communication skills.
- Describe the three step writing process and how to gather reliable information.
- Differentiate between routine, positive, negative, and persuasive messages and identify uses for each type of message in the workplace.
- List the options for organizing informational reports, identify the parts of a business plan, discuss the ways to organize an analytical report.
- Describe an effective process for conducting business research.
- Demonstrate successful presentation delivery, including effective oral or online presentation and creation of visually appealing slides.
Program Outcomes Matrix
| Level of Contribution | |||||
| # | Program Outcomes | 0 | 1 | 2 | 3 |
| 1 | They attain advanced level of knowledge in the functional areas of business administration such as strategic management, marketing, accounting, finance, organization management, human resources, and operations management. | ✔ | |||
| 2 | They are capable of identifying and analyzing legal, environmental and social factors, which influence the basic functional areas of the business administration. | ✔ | |||
| 3 | They understand and implement rational, systematic and scientific approaches effectively in problem solving and decision-making processes. | ✔ | |||
| 4 | They are capable of applying, analyzing, synthesizing and evaluating the knowledge they have in diverse fields efficiently | ✔ | |||
| 5 | They are capable of transferring information by using efficient verbal and written communication techniques. | ✔ | |||
| 6 | They are capable of performing professional communication effectively also in English. | ✔ | |||
| 7 | They know the methods of performing efficient teamwork. | ✔ | |||
| 8 | They are capable of following the contemporary techniques, scientific and technological developments in their fields and are able to conduct research and studies in order to develop their business administration related knowledge, skills, and competences. | ✔ | |||
| 9 | They are knowledgeable in the areas of professional ethics and responsibility. | ✔ | |||
| 10 | They are capable of utilizing their knowledge and skills efficiently in global and multicultural contexts. | ✔ | |||
| 11 | They are knowledgeable in the issues of environment, social responsibility, social justice, quality and cultural values | ✔ | |||
| 12 | They have a creative, innovative and critical perspective. | ✔ | |||
0: No Contribution 1: Little Contribution 2: Partial Contribution 3: Full Contribution